OUR STORY

Every Culture and Race is so unique and different, not just in our physical attributes, like the color of our skin and the texture of our hair, but also in our interests, likes and dislikes! Our uniqueness binds us together! 

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Wouldn't it be boring if we were all the same? 

"I'm 2 Black 4 That" is a brand that celebrates our differences as Black people.

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Throughout my life, I have found myself in so many situations where the vibe, the mood, the space, was just not...me. It is a non-tangible feeling of "not it-ness" that Black people feel at times, and we often describe it in the same way.

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Too many times when in a restaurant, when in a retail store, and especially in the quest for clothing, I have found myself amongst friends saying "I'm Too Black For That!" This brand and is a response to that sentiment and the experiences mentioned here.

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THIS IS NOT AN ANTI-ANYONE ELSE BRAND. RATHER, IT IS AN AFFIRMATION.

SO PLEASE, POSITIVE VIBES ONLY HERE!

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It is our hope that you will be into this brand and the collections we have designed.